Posted Aug 16th, 2017
ZARA Opening at Beverly Center in time for the 2017 Holiday Shopping Season
Debut marks first new retailer to open as part of the center’s ongoing $500 million reimagination
LOS ANGELES, August 16, 2017 – Beverly Center is adding the popular international fashion brand Zara to its retail mix in fall 2017. The 28,291 square-foot store will feature a full line of contemporary men’s, women’s and children’s fashions and will be located on Level 6 near Center Court.
“As Beverly Center continues to transform to better serve our customers, we are thrilled to welcome Zara to our collection of brands this fall,” said Marketing and Sponsorship Director Susan Vance. “Zara builds anticipation by refreshing inventory twice per week, creating an exciting new store experience for customers that encourages buy-now behavior as there is a fear of missing out on merchandise as it quickly leaves the store.”
Beverly Center is currently undergoing a $500 million reimagination that is transforming every aspect of the iconic fashion destination. The project is creating a bright, contemporary and highly accessible exterior and interior that engages the center with the surrounding neighborhood, produces an effortless arrival, parking and departure experience, and offers a perfectly curated retail lineup and superior destination dining. The center will be open throughout the renovation, and is planned to be completed by holiday 2018.